Communication & Education

EcoIntelligence communication and environment articles, speeches, and interviews.This section contains articles, reports, interviews, book and anthology excerpts, PowerPoint presentations, and presentation transcripts about the environment, sustainability, and communication. Subjects encompass all forms of media, communication and persuasion strategies, methods, techniques and forms of dissemination, as well as environmental education, environmental literacy, and related topics.

Communication issues span green and social marketing, environmental advertising, press and media relations, environmental writing and journalism, photography, video production, internet website design and promotion, online video, podcasting and other new media, radio and television programming, and green printing and publishing. Articles address what works and what doesn't, and how to be an effective communicator about sustainability-related issues. Educational topics cover the overall greening of schools, colleges and universities, including the comprehensive incorporation of sustainability issues in all relevant offerings as well as parallel practical steps related to the physical operations of school facilities and equipment.

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Communicating Climate Change: Getting Beyond the Usual Suspects. Article by Christine Ervin. What was true ten years ago when this article was written remains just as true today: “Despite encouraging polls and myriad climate initiatives, there remains a yawning chasm between general awareness and sustained actions. Moreover, too many still perceive climate change as smacking of advocacy or political ideology, or at the least, distant from their own sphere of influence.” Article >> More about Christine Ervin >>

Core Concepts of Sustainability Advocacy. Article by Dennis Church. Just as with democracy, we're likely to get the future that we deserve. Nobody else will save us. We must save ourselves. This follows directly from the near total dysfunctionality of our institutions and the failure of our elites to take responsibility for the general welfare of society. Perhaps, more carefully stated, the only way to return our institutions to the functionality we need is to fix them ourselves. Article >> More about Dennis Church >>

Covering Autos, Climate, and Energy: Overcoming Challenges Facing the Media. Article by Julie Halpert. This article from The Yale Forum on Climate Change and the Media provides tips to journalists seeking to cover the automobile industry. Article >>

EcoKids: Raising Children Who Care for the Earth. Book excerpt by Dan Chiras. EcoKids (Buy Here >>) presents a coherent plan that helps parents foster love for nature, teach children the importance of environmental protection, promote environmental values, and inspire actions that will last a lifetime. Book Excerpt >> Buy Here >> More about Dan Chiras >>

EPA Ann Arbor Vehicle Emissions Lab Offers Reporters Fertile Ground for Stories. Article by Julie Halpert. Tips for journalists seeking information from the Environmental Protection Agency lab. Article >>

Internet & E-Commerce Have Major Environmental Benefits. By the Center for Energy and Climate Solutions. By reducing the amount of energy and materials consumed by business - often dramatically - and increasing overall productivity, the Internet stands to revolutionize the relation between economic growth and the environment, according to a report by the Center for Energy and Climate Solutions. Article >>

Leveraging Purpose: The Fourth Bottom Line. Article by John Marshall Roberts. The main cause of inertia on sustainability issues isn't material or intellectual - it's emotional. Most people just don't take action (of any kind) unless they feel it will impact them directly. So how can you help your coworkers locate that sense of purpose? Tell 'em a great story. Article >> More about John Marshall Roberts >>

Marvel at Wild Animals – From a Distance. Article by Chris Palmer. Discusses the recent killer whale attack on it's trainer at SeaWorld and the broader issue of keeping wild animals in captivity. Palmer talks about the complexities of the interaction between humans and wildlife, both in and out of captivity, and the effects of how animals are portrayed in the media. Article >> More about Chris Palmer >>

Museums Moving To Fill Gap On Climate Information, Education. Article by Julie Halpert. This piece for The Yale Forum on Climate Change and the Media explores how museums are filling the void left from dwindling beats on environmental publications. Article >>

NPR’s Living On Earth: Grasping The Goal Of A Green GDP. Transcript of radio story by Dale Willman. "After much planning, the US Commerce Department has taken the first step towards measuring the Gross Domestic Product with an environmental perspective. It's issued a valuation of non-renewable resources such as coal, petroleum and minerals. But greening the GDP has a long way to go..." Transcript >> More about Dale Willman >>

The Power And Promise Of Humane Education. Book excerpt by Zoe Weil. Critical world problems call for education that addresses the values and behaviors that perpetuate suffering, oppression, and destruction. Humane education does this. The Power And Promise (Buy Here >>) offers teachers clear suggestions for implementing humane education in both classrooms and non-traditional educational settings. Book Excerpt >> Buy Here >> More about Zoe Weil >>

Supreme Court Gets It Wrong With Animal Cruelty Ruling. Article by Chris Palmer and Peter Kimball. When the U.S. Supreme Court struck down a federal law that outlawed the distribution of videos depicting graphic animal cruelty, the court went too far in protecting the free speech of those who would profit from films depicting wanton and malicious cruelty to animals solely for customers' entertainment. Article >> More about Chris Palmer >>

Three Species Of Environmental Cynicism. Article by John Marshall Roberts. Have you ever been frustrated by the cynicism and apathy that you encounter when trying to convey our environmental challenges to a non-believer? If you answered yes, then keep reading. Article >> More about John Marshall Roberts >>

Why Aren’t Politicians Listening to Joe Romm About Climate Change? Interview with Joe Romm. For years, he's been arguing that talking about the science of warming is a winning political strategy. Now, new polling data are backing him up. Romm argues for a much more assertive effort by politicians and others to communicate effectively about the dangers of climate change. Article >> More about Joe Romm >>

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